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'joint venture ~ An Undisclosed About Doing Joint Ventures ~ Affiliate Programms'




"..........
.....joint venture, Affiliate Programms, Optimize, business, Internet, Marketing......"


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.....joint venture, Affiliate Programms, Optimize, business, Internet, Marketing......"

In the summer of 1954, hundred comfortable businessmen were invited to overhear about a joint venture proposal. Hands were shaken, coffee was served and for the next few hours, in the background enclosed doors, P and L statements likely the coming of how this venture would strike up out.

History would show that this was one of the sweetest deals ever offered in business and those that embraced this apprehension would make thousands of times their original investment ... all that joined the venture would make millions.

This was not a naive group of wet-behind-the ears dreamers, awestruck by the study of sudden riches, or swayed by emotion.

No, this was a hard-nosed bunch, used to to game plan with bankers and politicians.

Here were the captains of their industry, being offered the deal of a lifetime. Their reaction is what is fascinating. How in jumped at the deal?

How of those original 400 had the foregone conclusion to run with this deal ... and beat out the competition?

As it turns out, exactly three.

The creator of this conception - ever the businessman - understood; 'After all,' he says, 'all we were them was a name, a set of plans, and a dream!'

A name, a set of plans, and a dream... The deal was a sincere one: $500 down and about $5 per day was all they had to pay for the rights to use a name and a set of plans ... to make the dream of a lifetime come true.

Who were this businessman and what was he selling?

You may not recognize his name but you for certain know his company. Today, it is one of the most recognized brand names in the world.

Side Note: Within three years this company went public with a $3.9 million lode and suddenly, everyone wanted in on the deal.

Those that didn't jump on board wound up standing in a for ages line, waiting their turn.

Who was this guy?

Opportunity: '...Opportunity comes often, it knocks as oft as you have an ear trained to give a hearing it, an eye trained to see it, a hand trained to grasp it, and a head trained to use it.'

This quote is from 'Twenty Tips for Success', founder Holiday Inn, America's Innkeeper.

In 1951, Kemmons Wilson was on vacation with his family and became disgusted by the motels of the era that charged $2 extra for children, 'We have five kids, so our $6 room became a $16 room,' he said. One year later, he opened his first Holiday Inn where children could stay for free and families were assured of consistently clean, safe, rooms. Very soon, Holiday Inn setup the first nationwide motel computer reservations network and then, everyone wanted in on the deal.

'From that point on it wasn't a question of trying to sell franchises - it was a question of allocating them.'

The important point [call it the secret] from this meeting?

Really, there are two important lessons. First, when the risk is paltry - don't hesitate. In this case; $500 for the use of the Holiday Inn name plus five cents per room per day - about $5 a day on a 100 room motel - was a minute allowance compared to what investors prolific on this deal.

But the biggest reason for Holiday Inns' bulls eye was a risk taker founder, backed by stiff working no nonsense franchisees that were willing to envelope millions in the first nationwide computer suspicions network.

A centralized computer system was something that the rest of the lodging industry didn't have at the time. At that time the collision was a bunch of fine independently owned roadside motels too minute and scared to make the major investment needed to win ... so they lost and the people that joined Mr. Wilson became very big winners.

So, the biggest [secret] from this meeting? When you are first to the market with a new technology backed by people that won't 'give up', then don't be afraid to take a risk and go for it!

"..... At that time the clashing was a bunch of paltry independently owned roadside motels too small in size and ....."



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